A Revolution in Maternal Well-being
Our Promise
In Tigrinya, one of the nine languages spoken in Eritrea, Awet means victory. Here at Awet, it’s our name and our promise. We believe every mother deserves to be victorious. Not just as a protector and provider for her children, but as a woman pursuing her passions and dreams without sacrificing herself.
Our Vision
We want mothers to feel alive.
The days of mommas disappearing into the shadows of their lives are over. We’re creating a world where we’re the first example our kids see of declaring our dreams and doing what it takes to get there. We’re done just surviving motherhood. We are blazing through with full self-knowing and fierce joy.
Imagine what will become of a generation seeing their mothers:
Choose themselves without guilt
Pursue their passions without apology
Say "no" to what drains them and "yes" to what lights them up
Stand in their power instead of shrinking to meet expectations
Create lives that reflect their deepest truths and not society's narrow scripts
They won’t need to be taught about self-worth because they will inherit it. They won’t question whether their dreams are too big because they’ll have watched dreams get set and reached, and seen the power of pivot when things don’t go to plan. They’ll have everything they need.
Our Values
Mommas have been birthing since the beginning of time. Indigenous knowledge and cultures worldwide honor and acknowledge the rebirth of the woman that comes with creating life inside of her. This transformation should be a sacred time of self-exploration, safety, ritual, and deep care.
Liberated mommas are a lighthouse for others. Every step toward transformation creates a crack in the old stories of what motherhood “should” look like. At Awet, we’re cultivating that change through:
Community
Every program, service, and resource we offer is built on the power of collective wisdom and shared experience.
Authenticity
There are no filtered versions of motherhood here. We celebrate the raw, the real, and the messy, beautiful truth of what it means to be postpartum – because postpartum never ends.
Freedom
Liberation comes in many forms. We believe in your right to define motherhood for yourself with your culture and values at the forefront and use that as our true north to create the most aligned experience possible.
Our Visionary
Hey y’all, I’m Victoria Lynn.
Motherhood cracked me open, unlike anything else I’ve ever experienced. I could no longer quiet the voice inside me, urging that there was so much more to my life than working and stressing myself out to meet societal standards. It’s taken me on a journey that has forced me to look at my health, well-being, relationships, environment, and so much more. And it showed me something crucial: I needed safe spaces, real support, deep community, and permission to let it all fall apart.
That's why I created Awet—because I believe that when mothers have the support to consistently choose themselves without guilt, to rest without justification, and to dream without limits, we don't just transform our lives. We create a new model of motherhood for everyone. This work is so much bigger than ‘wellness,’ but I know your health and well-being is the key foundational element to all thats to come on your own journey.
And because we live in a world where capitalism reigns (for now), I’ll share that I’m a certified health and wellness coach and postpartum doula. I take my education and credentials seriously, investing deeply in my expertise—but beyond the trainings and certifications lies something more profound, in my opinion, a spiritual calling that drew me to this work. I believe we're each gifted with unique purposes, and supporting mothers isn't just my profession—it's the sacred work I was meant to do in this lifetime.